FOR CHIEF

INFORMATION OFFICERS

Chief Information Officers leverage Dayella Limited’
on demand Mar+Tech talent to identify, deploy
and optimize saas technology more quickly, at less
cost than internal resources.

MAR+TECH IS MORE DEMANDING THAN EVER

WE MAKE IT LESS SO.

A CIO’S DAY IN THE

LIFE WITH DAYELLA LIMITED

CIOs leverage Dayella Limited’ Mar+Tech talent to identify, deploy and optimize
SaaS technologies and digital transformation more quickly, at less cost than hiring full-time resources.

ENTERPRISE
SAAS ROLLOUT

Calvin needs to evaluate a shortlist of marketing automation software tools that will play nicely with his existing CRM and make sales and marketing happy too. He turns to Dayella Limited to conduct a thorough – but fast – evaluation. Our team schedules demos, gathers requirements and recommends the ideal solution. Then our team handles the customization, rollout and training across her company, giving Debbi the ability to keep his focus on the bigger picture.

8:30 AM

9:30 AM

RAPID UX
PROTOTYPING

Calvin’s board of directors is considering a new, industry-changing online product. To help with the decision to move the idea forward, they ask his to create a rapid prototype so that they can see how the user experience might come to life. He taps Dayella Limited’ team of UX experts to spend the weekend designing wireframes, process flows and the interface design. And at his next board meeting, he hits a home run by delivering an award-winning prototype.

WEBSITE MAINTENANCE, TESTING & OPTIMIZATION

Keeping up with Marketing’s website changes and releases is taking her IT department’s attention away from delivering on his major milestones. Shifting ongoing maintenance, security and optimization to Dayella Limited’ team of developers frees his team up to focus on their primary responsibilities and gives sales and marketing a partner with the bandwidth to rapidly respond and manage their day-to-day needs.

12:15 PM

OFFLOAD YOUR MAR+TECH.

ONE TEAM. TOTAL OWNERSHIP.

ONE AGENCY PARTNER.

With Dayella Limited, you can focus on your day job like driving the enterprise vision for IT
and leave the day-to-day maintenance and Mar+Tech minutiae to an agile team of dedicated experts.

INFINITELY SCALABLE

We work intimately with our clients each and every day as members of their
team driving growth, revenue and return on marketing investments.

INTRODUCING

GROWTH AS A MANAGED SERVICE

STOP MANAGING
& START MARKETING

Let Dayella Limited handle the day-to-day execution of your marketing programs so that you can return your focus to setting the vision and directing a single, integrated team ready for your next command (or our recommendations).

BUILT
FOR SPEED

Speed kills. Instead of standing in line for IT or waiting for bimonthly agency status meetings, Dayella Limited brings a highly collaborative day-to-day approach to increase the velocity of your marketing execution.

PLUG ‘N’ PLAY WITH
OUR MAR+TECH STACK

From call tracking, sales outreach, marketing automation, CRM and analytics, our dedicated teams will build the perfect Mar+Tech stack to optimize your company’s performance and ability to scale.

BREAK
THE SILOS

Bring your Marketing+Tech campaigns, programs, talent and channels together using a singular brand identity and voice across all platforms.

LEVERAGE FRACTIONAL
TALENT ON DEMAND

Get more out of your Marketing+Tech budget by using our fractional teams at a lower overall cost than hiring full time employees (FTEs) with salaries, bonuses and benefits.

ACCOUNTABLE
TO KPIS & ROI

Rooted in data and analytics, Dayella Limited will set the foundation for performance measurement, ensuring your Marketing+Tech investments are delivering maximum ROI.

Only 9% of companies have a complete, fully have a complete, fully utilized Mar+Tech stack.

23% OF MARKETERS CITE
LACK OF TIME AND RESOURCES
AS A MAJOR BARRIER TO
IMPLEMENTING MULTI-CHANNEL MARKETING.

SOURCE: INVESP

GET MORE MILEAGE FROM YOUR

MARKETING SPEND

Our dedicated teams of Mar+Tech talent give CIOs the ability to accelerate
the speed of digital transformation and to meet the day-to-day demands of enterprise IT.

DEVELOPERS
ON DEMAND

Calvin doesn’t have an on demand stable of front and back-end developers ready to deploy at her CEO and CMOs’ whim. So he relies on Dayella Limited’ full-stack development resources to offload mission-critical development projects to a trusted team of Mar+Tech experts with the skill sets Calvin needs at the moment he needs it.

1:45 PM

4:30 PM

END-TO-END
PROCESS OPTIMIZATION

Most IT teams are well versed in IT, but not in business process design, workflow and optimization. Calvin knows his internal staff doesn’t have to be because our team of Mar+Tech business consultants can handle requirements gathering, process design and customization of SaaS solutions to meet the needs of Calvin’s internal customers and clients.

STAND UP A
SELF-SERVICE PORTAL

Product marketing and customer support are getting pummeled by customers for onboarding content after an enterprise-wide software rollout. So Calvin flexes his contingent team of web and product content developers from Dayella Limited to craft educational content accessible via a Freshdesk self-service portal, significantly reducing inbound calls, response times and improving the customer experience.

5:10 PM

INTRODUCING A FEW OF OUR CLIENTS

Dayella Limited gives clients critical Marketing + Tech Expertise & Resources
for launching new brands and products, entering new markets or driving demand
for existing products and services’