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Social Media Listening: What You actually Need to Know to Get Started

Social Media Listening: What You actually Need to Know to Get Started

by | Jan 25, 2021 | Uncategorized

What is Social Listening Why is essential to Companies and BrandsSocial listening enables you to track keywords and references. You can learn as much about the intended audience and market to find new links, increase engagement and see what they are talking. You can...
Defining KPIs Pivotal to Measuring Business Performance and Growth

Defining KPIs Pivotal to Measuring Business Performance and Growth

by Richard | Sep 29, 2020 | Uncategorized

THE WEALTH OF DATA MARKETERS HAVE ACCESS TO IS RAPIDLY INCREASING IN TODAY’S DIGITAL-DRIVEN MARKETING ENVIRONMENT. But rather than making it easier to set the key performance indicators (KPIs) that will drive growth and revenue-attainment goals, business leaders are...
Discovering Opportunities & Creating A Roadmap For Long-Term Growth

Discovering Opportunities & Creating A Roadmap For Long-Term Growth

by Richard | Sep 29, 2020 | Uncategorized

MARKETING+TECH IS MORE COMPLEX THAN EVER. CMOs aren’t just determining brand strategy and creative direction. They also must juggle a growing number of marketing technology systems and tools while developing unified programs across diverse marketing channels – often...
Assembling The Essential Resources To Exceed Your Revenue Targets

Assembling The Essential Resources To Exceed Your Revenue Targets

by Richard | Sep 29, 2020 | Uncategorized

AS MULTI-CHANNEL MARKETING CONTINUES DELIVERING UNPRECEDENTED ROI TO COMPANIES, MORE DOLLARS ARE GOING INTO MARKETING THAN EVER BEFORE. According to a recent CMO Survey, the average business now spends 11% of its total company budget on marketing. For some SaaS...
Five Essential Components of a Successful Marketing + Tech Strategy Roadmap

Five Essential Components of a Successful Marketing + Tech Strategy Roadmap

by Richard | Sep 29, 2020 | Uncategorized

YOU KNOW YOUR BUSINESS NEEDS A MARKETING STRATEGY TO SUCCEED. But the traditional marketing strategy, which focuses on crafting the perfect messaging to convert customers and distributing that message through a few major marketing channels, isn’t going to cut it...
Identifying the Right Mix of Marketing Channels for Your Business

Identifying the Right Mix of Marketing Channels for Your Business

by Richard | Sep 29, 2020 | Uncategorized

IT’S HARD TO IMAGINE THAT JUST A FEW DECADES AGO, MARKETERS ONLY HAD TO DECIDE BETWEEN PRINT, TV OR RADIO. Marketers today face a staggering number of options when it comes to selecting which marketing channels will comprise their marketing mix. There are an...

Recent Posts

  • Social Media Listening: What You actually Need to Know to Get Started
  • Defining KPIs Pivotal to Measuring Business Performance and Growth
  • Discovering Opportunities & Creating A Roadmap For Long-Term Growth
  • Assembling The Essential Resources To Exceed Your Revenue Targets
  • Five Essential Components of a Successful Marketing + Tech Strategy Roadmap

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